Twitter killed it’s own video sharing service Vine. After a long flat growth of Twitter, it was reported that Twitter will go on sale. There were many suitors too, some like Disney, Google, Salesforce and so on, but later they opted out. There are many companies that Twitter owns, Vine is one among them.
After no suitors settled down with the acquisition, Twitter has axed their own employees (350) and killed Vine (a micro-video sharing App). Twitter acquired Vine for $30 million in 2012. Vine, with its six-second clips, pioneered the modern age short video style which turnout to be the core format for services like Snapchat and Instagram.
Though Vine is shutting down, users will still be able to access the website and can download short clips, but they no longer can upload any new clips. After the tweet from vine it was clear that it was its end.
Leave a light on ???? https://t.co/uYyIpJlOzv
— Vine (@vine) October 27, 2016
As the social media mourned the loss, adult website PornHub was quick to rescue.
Corey Price, PornHub VP wrote to Jack Dorsey, Twitter CEO;
We figure since Twitter has dropped (Vine) and is having significant layoffs, that you and your stakeholders could benefit from a cash infusion from the sale of Vine, not to mention we would be saving Vine gems like ‘Damn Daniel,’ ‘Awkward Puppets’ and many more.
The adult website also promised that it will keep Vine to its “NSFW Glory”. After the approach of PornHub towards Vine, Rus Yusupo, Vine’s founder posted a tweet against the decision saying;
Don’t sell your company!
— Rus (@rus) October 27, 2016
Analyst, Ian Fogg says;
Twitter was all about setting a constraint on communication — 140 characters — and with Vine it tried to do the same to video. The problem is that Vine didn’t keep pace with the innovation from Snapchat, Facebook and other players in the market.
If you were a fan of 6 second clips, here are few of them;
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